Web2 min Web3 min
Cookieless analytics for a company website, and why we dropped the banner
What you can still measure without a consent banner, what you cannot, and the simple rule for deciding whether a company site needs the heavier kind of analytics at all.
Getting a company website cited by AI search engines: our checklist
What changed on our product site when we treated ChatGPT, Perplexity and Copilot as readers: answer-first pages, structured data that mirrors visible text, crawler rules, and how to tell whether it worked.